Distribution and Brokerage Services
WFL specializes in guiding partners to connect with valuable U.S. Federal Government contracts, especially within the Department of Defense (DoD). Our strategic positioning allows us to create unique value. Find out how our strategies can benefit your business and learn about the next steps for a successful partnership.
Strategic Distribution and Brokerage Process Flow

The Market: U.S. Federal Government Contracts in the Billions—Focusing on DoD Opportunities
- Addressable Market: In the last 4 Fiscal Years, federal discretionary spending was >$1 trillion
- Serviceable Market: The government must spend 5% of its spending on SDVOSB contracts
- Here is a look at just the top 10 largest departments last fiscal year:
- DoD, Health and Human Services, Veterans Affairs, Education, Housing and Urban Development, Homeland Security, Dept of State, Energy, Justice, NASA
- Here is a look at just the top 10 largest departments last fiscal year:
- Bottom Line Pipeline for Target Market Approach for Customers:
- When looking at only DoD and assuming DoD still needs to meet a fraction of the 5% rule, even ½ of 1% of multi-billions is a lot!
How WFL Delivers a Unique Value
- Market Penetration –Existing products in existing markets (1000s of NSNs and dozens of Federal Stock Classes (FSC) available
- Product Development – Take new products in existing markets and use Source Approval Request (SAR) packages
- Market Development – Take existing products in new markets (exploit SDVOSB focus)
- Diversification – New product into new market
Value Creation
- WFL has 60 years of DoD experience on day one of a partnership (DLA, USAF, USSF, USN, USMC, and USA)
- Grow top and bottom-line revenue for partners
- Focus on both sole source AND competitive government contract opportunities
- Maximize efficiency and productivity of all DLA business opportunities
- Reduce/eliminate administrative contract actions/costs for partners
- Add new lines of revenue for partners with WFL’s NSN expertise
- Maximize partner CONUS and OCONUS supply chain effectiveness
- Cost, time-to-market, transportation efficiency, warehouse efficiency
- Initiate Set-Aside Contracts
- Help to ‘own’ pricing with DLA (sole source)
- Control lead times deliveries (improve DLA customer satisfaction)
- Initiate long-term government contracts to lock in pricing and ensure profitability
- Develop SAR Packages for customers
Partnership Next Steps and Rapid Results Plan
- Use Historical DLA and other US Government Data Analysis for Better Decision Making (and for high PWins)
- DLA tracks SDVOSB spending monthly
- Large OEMs are attracted to SDVOSBs for large contracts set asides
- Continue to Pursue Open solicitations daily for selected NSNs
- Focus on Long-Term Contracts with DLA and others
- Bottom line from experience, ROI much less than 12 months
